Bartle Bogle Hegarty

BBH is one of the world’s most famous creative advertising agencies. Founded in 1982 by British ad men John Bartle, Nigel Bogle and John Hegarty, BBH has produced campaigns for many of the world’s most illustrious brands.

 

Sennep was the winner of the pitch for this lot in between other 20 international studios and I was in charge to lead the design of BBH site, sadly replaced after few years with a clunky and overwhelming execution.

 

The iconic homepage, a spinning world produced with Maya and exported in Flash, was allowing the users to select the different offices. The design of the site was evolving around the use of a segmented horizontal scroll, a easy way to quickly navigate through the vast portfolio.

 

Last but not least the BBH logo, the strolling black sheep at the bottom, was a subtle and playful complementary element to the rigorous black and white design.